From idea to reality

The story of DeRuiterDR began with the passion of Nick de Ruiter, who followed his dream at the age of 17. What once started small, has grown into a beloved brand in the Netherlands, known for timeless designs and exceptional quality. At DeRuiterDR we create jewelry that tells your story - unique, affordable and of irresistible quality.

Our mission

At DeRuiterDR, we believe that jewelry is more than just an accessory – it’s a way to express yourself, create memories, and leave a lasting impression. Our tagline, “Made to be seen, worn to be remembered,” reflects our dedication to creating jewelry that is remembered.